Agency Blogging


Stage: Active

Campaign: Tools

Blogging is not just a tool for advocates, it can also be a tool for agencies. WMATA's Planning Department runs a blog (PlanItMetro) which it uses to communicate about planning studies and to get feedback on ideas and plans.


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  1. Comment
    Andrew Nash

    Every organisation should have a well-thought out presence on social media. They should consider the main types and determine which platforms they will use and then dedicate sufficient resources to doing these activities well.

    A blog is an excellent way of communicating with the public in a more direct and interesting way.

    Remember all these platforms have a style, and you need to follow this style. The hardest part for public transport agencies will be "having a personality" and being free to say what they want without checking with the GM and Mayor first.

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